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Wednesday 7 September 2011

It's all about Smith and its Journal... - A review by Wade.

Our friend Wade has kindly reviewed Frankie Magazine's new sibling 'Smith Journal'. Going by his review, we guess he really likes it...


 



You know when you discover a product and feel like it's been made just for you? For me it's 'Smith Journal'. My favourite magazine of 2011 by a well groomed and styled country mile.

From the moment I opened the cover and saw two full page colour ads for Urban Outfitters, I knew that I was in print heaven. The adventurous publishers of classy chick mag 'Frankie' have decided to tap blokes on the shoulder and prickle our intellect, and their first offering is so carefully and obviously lovingly edited.

Articles in Issue One include 'Typewriters and the men who loved them' (Woody Allen, Hemmingway et al); a touching piece on brothers who have gone through adversity; and a missive on life by everyone's favourite retail philosopher Alain De Botton. Plus too many other interesting features to mention.

The photography is sublime, Art Direction and typesetting is deliciously highbrow. It's a totally indugent read and until you get the heavy card pages into your hands, you'll have absolutely no idea the beauty you're missing.

Get it. Now.

www.smithjournal.com.au

Check out Wades review here!

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